chatbot | 9 MIN READ
In many ways, last year was a huge for chatbots. Businesses across the globe and across industries embraced the power of chatbots for optimization processes across departments, from HR to marketing, manufacturing to shipping, and most importantly, from sales to customer support.
If we talk from an industry point of view, chatbot integration was highest in demand by:
No matter the industry, irrespective of departments and workflows, chatbots have made a universal impact on every industry. Thanks to chatbots, businesses have been able to recalibrate their traditional customer support mechanisms and save millions of hours in a given year.
How Are Chatbots Changing The Game For Businesses?
In the cost-cutting arena, chatbots are actually enabling business owners to scale up their sales at a fraction of the cost of employing several people for sales. How are they achieving this?
Let us see:
1. By Reaching out to Prospects
By taking up the job of acquainting prospects with business, chatbots have become increasingly efficient in simulating a salesperson’s conversational and pitching techniques, all in an interactive way.
Interacting with the audience
Inquiring about their preferences
Educating them about product offerings
2. Converting Prospects into Customers
Chatbots convert prospects into leads by:
Continuously engaging with incoming website visitors
Providing them value right at the nurturing stage to retain and convert them
On the basis of the previous landing page, demographics, age, gender, etc., chatbots are able to segment the audience within seconds. This helps businesses to nurture leads and take them further towards closure.
Chatbot makes it easy for businesses to attend to people’s queries and answer FAQs, even outside operational hours, without requiring additional resources from the organization.
Thus, chatbots are clearing distances between businesses and their audience, making the former more accessible.
3. Leveraging Analytics for Designing Strategies
Chatbots are helping businesses with the final sale of their products.
Chatbots fetch the information on previous orders placed by any customer, and all interaction history. Using this information, chatbots provide customized options in line with the customer’s taste.
More and more chatbot solution companies are unleashing the full potential of chatbots, incorporating better and better features for clients to make use of. An analytics dashboard is actually one of the most sought-after features, and perhaps the most growth-conducive feature.
Marketing and sales teams around the world are leveraging the power of chatbot analytics by converting the information collected by them into insights for planning new strategies for future growth.
In 2022, the growth of the chatbot industry was at an all-time high. According to statista.com, as of December 2022, top chatbot solution companies, or those operating in conversational AI, were able to raise as high as 380 million U.S. dollars.
One of the main reasons for this was constant innovation – making chatbots more adaptable, more insightful and more customizable than ever before, so as to allow businesses to have an edge over their competitors. This included building and launching standout chatbot features, such as no-code building, or integration capability with the maximum tools and apps possible.
The chatbot development companies that were the best performers in the market were the ones that capitalized on key features as mentioned below.
a. No-Code Bot Builder
b. Analytics Dashboard
We’ve already seen how companies leverage their chatbots’ analytical offerings for future growth. With an analytics dashboard, businesses get to visualize impact with various KPIs like:
Business Value Generated
Cost Saved, etc.
All these KPIs help businesses to know how their chatbot is performing. With this, they can identify its strong and weak areas. Accordingly, they take appropriate measures to remove bottlenecks.
c. Human Handover
There are two situations when a chatbot may not be able to take a conversation forward:
The bot finds the query too complex to answer
The user asks the bot to connect them with a human agent
In both scenarios, human agents have to enter the chat and take the conversation forward in a seamless manner. Human handover is an essential feature that every chatbot platform has to have today in order to address complex queries.
d. Outbound Bots
Outbound bots can send messages to millions of contacts within seconds.
e. Third-party Integrations
Perhaps the most important feature for chatbots is seamless integration with third-party apps like Salesforce, Hubspot, Zendesk, Slack, etc.
Third-party integrations feature empowers users to make the most of their chatbots, and undertake several tasks such as:
Fetching important data, analysis, and reports from systems
Eliminating manual effort and saving time
Automating lead creation on CRMs
On the basis of the above high-performing features and many others, we’ve compiled the list of the highest-performing chatbot solution companies, that have already cemented their top positions well into 2023.
Top 7 Chatbot Solution Companies in 2023
Let us take a look at the list of top chatbot companies and assess why and how these companies are making heads turn with their offerings:
Easy to use interface? Check!
Easy to understand analytics dashboard? Check!
Live Chat? Outbound bots? Third-party integrations?
Check! Check! Check!
And it doesn't end there. WotNot has got a list of advanced features that makes it one of the top chatbot solution companies in 2023.
WotNot has an easy, no-code chatbot builder that allows even non-technical people to use it seamlessly. WotNot allows building bots from scratch or making one from the pre-existing templates and even customizing them.
Easy drag-and-drop function – no coding skills required to build bots
Bot-to-human handover of conversation made super easy
Insightful Analytics that clearly shows the trajectory of a business’s KPIs
Saves chatbot conversations in the backend and emails transcripts
Supports multiple channels like WhatsApp, Messenger, SMS, etc
Provides native integrations with Zoho, Slack, Salesforce, Shopify, WordPress, IBM, etc
Ratings on G2:
4.6 out of 5
WotNot provides the entire conversational marketing ecosystem that any small startup to large enterprise needs. In fact, WotNot services and offerings cater to companies spanning over 16 industries.
Qualified is the expert-recommended software that is easy to use and focuses on generating pipeline for high revenue. It is exclusively designed for Sales Cloud customers to connect their websites with Salesforce data in no time. This vastly helps to identify buyers’ interests and accordingly design personalized sales pitches.
Identifies the most valuable visitors
Starts sales conversations as per customers’ interests
Helps in managing sales and marketing campaigns
Generates pipelines quickly
Saves real-time conversations
Ratings on G2:
4.9 out of 5
Qualified’s wholesome nature makes it most suitable for core computer software engineers. It even helps marketing departments to generate pipeline smoothly and quickly.
Ada is one of the most highly rated automation platforms with an inbuilt chatbot support functionality. This chatbot software automates the majority of brand interaction with intelligent solutions to consumers’ queries. The best part about it is that this platform is easy to implement, easy to scale, and offers limitless customization possibilities.
No coding skills are required to customize
Provides real-time analytics of customer data
Top-notch integration capabilities
Ratings on G2:
4.6 out of 5
Ada’s specialty lies in providing superior customer engagement. It is a one-stop destination for addressing even the most complex of customer queries smartly, encountered in the eCommerce, SaaS and fintech industries.
Yellow.ai has marked itself as the world’s leading next-gen total experience automation platform. Powered by a native NLP engine, and through its no-code/low-code bot builders, the company is steaming towards delivering human-like interactions that boost customer satisfaction and increase employee engagement at scale.
Native NLP engine which creates accurate results
Team comprising industry experts
Voice and chat solutions available
Supports 35+ channels
Enterprise grade security with ISO and GDPR certifications
Ratings on G2:
4.5 out of 5
Yellow.ai has a grade-A, cloud-based chatbot development environment, with features like drag-and-drop components and various integrations. The code customization module enables users to add their flows and API integrations and customize them according to their needs.
Drift AI messages are personalized for each and every visitor and every page. This helps in engaging more consumers as they are provided with exclusive support every time they visit the website or ask a query. Drift is a pro in identifying customers’ interests, setting sales meetings, analyzing product distribution, etc.
Smooth interface, both on desktop and mobile
Sends notifications on visitor responses to outbound campaigns
Provides detailed insights on purchase items, engagement ratio, etc
Automatic ticket allocation to the relevant people
Provides Chat Widget customization and app-building API
Properly assesses and organizes the data on purchasing intent and signals, so as to have a detailed and clear overview of the best accounts with the most buying potential.
Ratings on G2:
4.4 out of 5
Drift is best known for enhancing and optimizing the sales pipeline. It also enables businesses to book more meetings at the same time without any technical errors.
Trusted by over 1,600 customers across 60 countries, Ameyo provides an unparalleled Omnichannel Customer Experience (CX) and Contact Center Technology in cloud and on-premise. Ameyo has built a solid customer retention and advocacy by delivering the best customer journeys consistently across all touchpoints, channels, and interactions.
Super easy and quick setup
Offers pre-defined responses for common queries
Generates leads from advertisements and comments, provides coupons, qualifies the leads as per their interests, etc.
FAQs answering enabled
Automatically gathers customer emails and reviews
Ratings on G2:
4.3 out of 5
Ameyo Call Center Software offers Omnichannel Contact Center Capabilities. It is user-friendly and straightforward, and enables users to control and adjust calling/ concall / changing extensions and agent self-monitoring.
Pypestream has proved itself to be a self-service wiz amongst automation platforms. Pypestream actually sets the standard for digital and easy self-service for startups, small businesses and mid-market companies. It is a self-service automation platform, delivered as a turnkey solution and sold on a pay-for-performance basis.
Pypestream also provides end to end chatbot development services
Self-service model for large enterprises to enable them to customize the chatbot
Customizable UI elements within the chat widget for collecting payments
Dedicated team of experts to deploy the product for you
Ratings on G2
4 out of 5
Pypestream’s centerpiece is the Pype, a progressive superapp driven by cloud-based microapps. Pypes are simply the best looking, best performing self-service assistants imaginable.
More and more chatbot software companies and platforms are hitting the market, thanks to the increasingly high demand for lead generation, customer support and marketing automation, all of which a chatbot can provide. But these few tools continue to enjoy the top spots because of constant product innovation, backed by deep insights into the industry.
With intelligent learning algorithms, these platforms have enabled various businesses to cut their operational and resource costs by several notches. As voice-enabled chatbots take over and more and more people become reliant on chatbots to complete ordinary tasks like accepting payments or filling forms, an extraordinarily large number of businesses will join the bandwagon.
Aparajita is a content fiend. At WotNot, she loves exploring about the latest trends in tech, B2B and marketing automation, and simplify things for like-minded people. She likes to sing and is always ready to share a good laugh with her friends.