15 min read
The 6 Best Chatbot Builders Out There
Hardik Makadia
September 17, 2025
Chatbots are everywhere again. With AI advancements leading the charge, businesses now have access to smarter, faster, and easier-to-deploy chatbot builders than ever before. Whether you’re looking to automate customer support, qualify leads, or simply provide 24/7 assistance, there’s a chatbot builder that fits your needs.
For this roundup, I’ve focused on platforms that are both easy to use and powerful enough to scale with your business. Some of these tools have been around for years, while others are newer entrants leveraging AI to redefine what chatbots can do. I tested dozens of them, and the ones below are the best chatbot builders for 2025 that came out on top.
Comparing the 6 best chatbot builders
Best For | Pricing | |
---|---|---|
Ease of use | From $29/month | |
Quick setup of chatbots | From $40/month | |
Website & telephony | Free plan; paid starts from $60/month | |
Interactive forms & surveys | Free plan; paid starts from €40/month | |
Powerful, customized bots | Free plan + AI spend/month; paid starts from $89/month | |
Reliable customer support | From $0.99 + helpdesk seat |
What features makes the best chatbot builder?
When choosing a chatbot builder, a few features make all the difference. First is ease of us - platforms like Chatbase and WotNot are known for their simple, drag-and-drop builder that works for both beginners and pros. A free plan is also a plus, letting you test the platform before committing.
Next, look at integration capabilities. Builders with native integrations save you time compared to those that require custom API work. Strong integrations also ensure your chatbot works smoothly within your existing tech stack.
Analytics and reporting are another must-have. Detailed insights into conversations and customer data help you measure performance, spot drop-offs, and continually improve engagement.
Finally, consider implementation time. Some platforms let you launch a basic bot in hours, while advanced, custom bots may take weeks.
In short, focus on:
Ease of use
Integration capabilities
Performance analytics
Implementation speed
These core features will help you pick a chatbot builder that fits your business needs and delivers the best customer experience.
The best chatbot builders for most businesses
WotNot

Pros:
Extremely easy-to-use
No human agents limit for it's live chat
Integration flexibility with third-party systems
Utilizes OpenAI, Anthropic to detect user intent
Robust analytics reports
Great support with < 8hr response time
Supports multiple messaging platforms
Offers white-label
Cons:
No voice capabilities
Email channel is missing
WotNot is a standout among chatbot builders thanks to its no-code drag-and-drop interface that makes it easy for anyone to design and launch chatbot without technical expertise. It also allows unlimited team members, includes an in-built live chat system, and integrates seamlessly with popular third-party platforms, while robust analytics help businesses track performance and continuously optimize.
This combination makes WotNot an excellent choice for companies aiming to scale customer engagement without the need for large support teams. In my experience, it strikes the right balance between simplicity, scalability, and affordability, making it suitable for both startups and enterprises. While it doesn’t yet offer voice capabilities, its strengths in web and messaging automation make it one of the most reliable chatbot builders in 2025.
Bonus: WotNot also offers a white-label of its platform for resellers looking to build a business leveraging their easy-to-use platform.
Pricing: Lite: $29, Starter: $99, Premium: $299 (All prices are monthly)
Chatbase

Pros:
Easy to set up in less than 10 minutes
Connect with other tools using AI Actions
Easily Revise Answers with Chat Logs
Cons:
Cannot create chatbot flows
No marketing possibilities on WhatsApp, Facebook, and Instagram
Support is pretty slow
Lacks advanced configurations
Chatbase is a standout chatbot builder known for its quick setup and ease of use. With a user-friendly drag-and-drop interface, even non-technical users can create effective chatbots in under ten minutes. It also supports uploading documents and website links as data sources, ensuring bots are well-trained, while its ability to handle multiple queries simultaneously makes it ideal for businesses that want to provide 24/7 support without added complexity.
In my experience, Chatbase shines with its integration capabilities across popular platforms like Shopify and WordPress, as well as its detailed analytics that help businesses track performance and customer interactions. While it doesn’t offer advanced custom chatbot flows or strong social media marketing tools, its simplicity and efficiency make it one of the best options for companies looking for a quick, reliable, and easy chatbot solution.
Price: Hobby: $40, Standard: $150, Pro: $500 (All prices are monthly)
Voiceflow

Pros:
Great performance for telephony applications
Platform is neatly designed, with good reliability
API-focused platform with brief help docs.
Multi-channel support via APIs
Cons:
No built-in live chat or live chat integration
Minimal analytics
Clunky bot builder with dev needs
Pricing gets expensive with more credits
Voiceflow excels at making chatbot creation accessible through seamless integration with websites and telephony, all without requiring any code. Their interface makes it easy to design even complex conversational AI workflows, while built-in testing tools ensure everything works smoothly before deployment. This combination allows businesses of all sizes to create reliable AI-driven experiences with minimal effort.
From my perspective, Voiceflow’s ready-to-use templates, advanced AI tools, and the ability to train bots on custom data make it a versatile platform for automating tasks, improving engagement, and enhancing functionality with AI models. While it lacks built-in live chat integration and offers limited analytics, its strengths in channel integration and workflow design make it a powerful choice for organizations aiming to automate chatbot interactions across multiple channels.
Pricing: Pro: $60, Business: $150 (All prices are monthly)
Landbot

Pros:
No-code Flow Builder
Integrates with Websites, WhatsApp, and Facebook
AI agents for Lead Generation, Appointment Booking & Customer Support
Built-in Live Chat + Integrations with Zapier and Make
Send WhatsApp Broadcasts to start conversations
Cons:
Limited to web & WhatsApp messaging apps
Outdated UI for website bots
Adding AI chats to your plan is expensive
Landbot offers a no-code platform that makes chatbot creation accessible to anyone, regardless of technical expertise. Its intuitive drag-and-drop flow builder allows users to design complex conversational experiences in just minutes, while integrations with platforms like Facebook Messenger and custom APIs add flexibility and reach. The built-in live chat functionality further enhances its ability to manage customer interactions seamlessly.
From my perspective, Landbot stands out as a user-friendly and efficient solution for automating workflows such as lead generation, appointment booking, and customer support. While the higher cost of WhatsApp integration and limited Facebook marketing features may be drawbacks, its strong no-code design and integration options make it a valuable tool for small to medium-sized businesses aiming to improve customer engagement.
Pricing: Starter: $46, Pro: $104, Business: $474 (All prices are monthly)
The best chatbot builders for Enterprises
BotPress

Pros:
Easy-to-use flow builder
Unlimited variables
Advanced AI: Intents, AI Agents, Knowledge Base and more
Publish your chatbot on 10 channels
Add Chat widget to your website
Built-in Live Chat
Integrations with Zendesk & Zapier
Cons:
High learning curve for the flow builder
No marketing features for Facebook and Instagram
Live chat only available on $89/month plan
Basic analytics on standard plan
Botpress is renowned for its advanced customization capabilities and strong technical capabilities for enterprise use, making it a strong choice for businesses with complex requirements. Its modular architecture enables deployment across multiple channels without the need for separate implementations, while its custom inference engine allows chatbots to manage multi-step logic effectively. These features, combined with its support for stateful conversations, make Botpress especially effective in building sophisticated AI agents.
In my experience, Botpress stands out for its flexibility in integrating with various applications, including seamless integration with existing systems, through custom code and API connections. While it comes with a steep learning curve and lacks robust marketing features, its customization options and powerful AI capabilities make it ideal for enterprises seeking highly personalized solutions. The pay-as-you-go pricing adds further scalability, ensuring businesses can grow their chatbot usage as needed.
Pricing: Plus: $89, Team: $495, Enterprise: $2000 (All prices are monthly, excl. AI spend)
Fin by Intercom

Pros:
Assign unlimited custom fields & tags
Vast integration for adding knowledge base
Advanced website widgets with advanced features
Multilingual support
Advanced analytics
Cons:
Can feel overwhelming at the beginning
Can be expensive for small businesses
Limited support of messaging apps
Intercom is a leading customer support platform, widely adopted by software businesses for its ability to centralize customer interactions. It's newly launched product Fin, features advanced AI capabilities leveraging natural language processing to understand user intent and deliver reliable answers.
As an all-in-one customer experience solution, it allows businesses to engage proactively with visitors, manage support across multiple channels, and integrate ticketing systems, all while supporting over 45 languages to cater to global audiences.
In my experience, Intercom’s blend of human and AI support makes it especially powerful. The AI agent can instantly resolve up to half of customer queries, while complex cases are seamlessly escalated to human agents. Although the platform can feel overwhelming at first and may be expensive for smaller businesses, its robust feature set and deep integration capabilities make it an excellent choice for companies serious about scaling customer support.
Pricing: $0.99 per resolution + Helpdesk seat
What to look for when selecting a chatbot builder?
Selecting the right chatbot builder starts with defining your use cases. Ask yourself: do you want a chatbot for customer support, lead generation, or automating routine tasks? Clarifying this will help narrow your choices to platforms that best meet your goals. If your needs are more advanced, consider whether you require an ai chatbot platform that offers artificial intelligence, natural language processing, and integration capabilities for tailored solutions.
Next, test different platforms with small proof-of-concepts. Hands-on trials give you a clear idea of each builder’s strengths, limitations, and usability. Pair this with a close look at budget and ROI - weigh the cost of implementation and maintenance against the potential value your chatbot will deliver.
Finally, consider running a short MVP (minimum viable product) for a few weeks. This helps gather real user feedback and refine your chatbot before committing fully. Analyzing conversation data from these MVP tests is crucial for understanding user behavior and optimizing your chatbot’s performance.
Platforms like WotNot offer free POC development in collaboration with your team, helping you accelerate the evaluation process and showcase results to your management faster.
In short, focus on:
Define your use cases
Test proof-of-concepts
Evaluate budget and ROI
Run an MVP
These steps will guide you toward a platform that fits your business needs and delivers long-term value.
Future trends in chatbot builders
The future of chatbot builders is exciting, with several trends set to redefine how businesses use them. One major shift is the rise of voice bots. By processing and responding to voice commands, chatbots are becoming more natural and intuitive, especially in customer support, telephony, and accessibility use cases.
Another trend is hyper-personalization. With advanced AI, chatbots can now tailor conversations to each user based on behavior, preferences, and past interactions. Future chatbot builders will be increasingly AI-powered, enabling even smarter and more adaptive interactions. This not only improves customer satisfaction but also boosts engagement and conversions by delivering context aware responses and recommendations that feel highly relevant.
Finally, multilingual support is quickly becoming essential in a global market. Businesses that operate across regions need chatbots that can serve customers in multiple languages, ensuring consistent support and removing barriers in customer communication.
In short, the future of chatbot builders will be shaped by voice-enabled interactions, personalized experiences, workflow automation, and global accessibility - all working together to make chatbot conversations smarter, more engaging, and more inclusive.
Chatbot builders: Frequently Asked Questions
1. Which chatbot builder is best for beginners?
If you’re just starting out, WotNot and Chatbase are solid picks. They’re easy to set up and don’t overwhelm you with complexity.
2. Which chatbot builder is ideal for advanced customization?
For advanced use cases, Botpress and WotNot stand out. Botpress gives you deep control with its modular setup, while WotNot lets you build powerful, customized bots without heavy technical work.
3. Do chatbot builders work only on websites?
Not at all. WotNot works on websites, WhatsApp, Instagram, and live chat. Voiceflow covers telephony, while Landbot mainly focuses on WhatsApp and interactive forms.
4. How do chatbot builders help in customer support?
They handle routine questions, resolve simple issues instantly, and pass on the tricky ones to your team that saves time and keeps your customers happy.
5. Can chatbot builders integrate with CRM or support tools?
Yes. Most do, and WotNot makes it especially easy with plug-and-play integrations for CRMs, helpdesks, and marketing tools. This way, your chatbot fits right into your existing setup.
This article was originally published in December 2022. The most recent update was in September 2025.
ABOUT AUTHOR
Hardik Makadia
Co-founder & CEO, WotNot
Hardik leads the company with a focus on sales, innovation, and customer-centric solutions. Passionate about problem-solving, he drives business growth by delivering impactful and scalable solutions for clients.